What is Social Media Marketing? The process of promoting a company, brand, product, or service through social media platforms is known as social media marketing. This involves creating and sharing content on social media networks such as Facebook, Twitter, Instagram, LinkedIn, and YouTube, among others, to reach and engage with potential customers or clients. Social […]
The top ten most popular social media platforms worldwide as of January 2023 are Facebook, YouTube, WhatsApp, Instagram, WeChat, TikTok, Facebook Messenger, Douyin, Telegram, and Snapchat. (Source: statista.com) Sr. No Social Media Platform Users in Millions Users in Crores 1 Facebook 2,958 295.8 2 YouTube 2,514 251.4 3 WhatsApp 2,000 200 4 Instagram […]
Instagram has come a long way since its launch in 2010, and the social media platform has become one of the most popular and influential marketing channels for businesses. However, the algorithm changes and increased competition have made it challenging for brands to achieve organic reach on Instagram. But don’t despair just yet – organic […]